The main reason you can target so specifically, in spite of facebook itself have a broad. Generic demographic, can be attributed to profile pages. Thinks about it! When you filled out your profile page, you were prompted to share your Hobbies and interest, Career and work information, School, college or university, Tastes in music, books and movies, Personal and contact (date of birth, marital status, etc.) and your city and state.
Another reason why profile pages can be your best friend cause there is much extra information as you chose to share. Among the things you share you can bet people can find great long-tailed keywords! These are what you should used when creating your facebook ads – targeted specifically to your ideal customer, of course.
Use your keyword in your headline at the very least – and again in the text (always providing it feels totally natural: Remember, Facebook puts “social” before “SEO”).
Other ways to drive traffic to your fanpage!
Even the most attractive fanpages are useless without visitors and that's why we utilizes many different traffic generation strategies on behalf of our clients. We do our best to help you dominate the search engine results in an effort to bring you targeted traffic that is meaningful to your business.
Facebook Fan Page Training Kit
This brand new Facebook Fan Pages Training Kit has just been released
You'll get 9 videos covering Fan Page Creation, Fan Page Optimization, which will teach you everything you need to know to create a profitable Facebook fan page. And you will learn how easy it is to effectively market your brand with this valuable and easy-to-use training resource.
On top of this valuable info, you'll also receive a professional fan page template.