Photography Marketing by Helping Your Community
Photography marketing doesn't always have to cost large sums of money. Volunteering your time, services and/or skills offers many photography marketing opportunities.
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There's no substitute for promotion. If you want to be successful selling and publishing your images, your market needs to see and be aware of you all the time. And while you are at it, you can contribute to your community.
Here are some suggestions:
- Join local service and business organizations.
- Offer to do training programs at local schools and camera clubs.
- Volunteer to teach workshops and seminars.
- Volunteer to help with charities (try donating one of your photographs as a raffle item).
- Present slide shows at nursing homes.
- Offer to volunteer at a school's art class.
- Mentor someone with an interest in photography.
- Sponsor a community photo contest.
- Speak at national conferences.
- Offer to participate in radio and television interviews.
- Make sure that your local newspaper knows you are available for interviews about photographic topics.
- Write a column for local and national magazines and newspapers.
- Turn your photography expertise into multimedia assets. Make instructional audio and vidiotapes. Put streaming media online so that people can access it on your website.
Source: "88 Secrets to Selling & Publishing Your Photography"- by author Scott Bourne.
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